Blowtorch Records Podcast
Blowtorch Records is an independent record label based in Galway, Ireland. In this podcast we chat with bands and artists who are on the Blowtorch label and also a selection of our other favourite bands and industry figures. Each episode features music from the band or selected by the guest.
Our podcast was number 12 in the 2025 top 30 Ireland Art podcasts as selected by Feedspot. https://podcast.feedspot.com/ireland_art_podcasts
Blowtorch Records Podcast
Ep 63 - The power of video promotion with Andy Gesner from HIP
In our latest episode we are heading over the Atlantic to chat to Andy Gesner. Andy is the founder and president of HIP video promotion based in New Jersey in the USA.
His company have promoted over 4800 music videos, starting with someone called Johnny Cash and his video for Hurt. Interestingly they have turned down over twice that number which for us that marks them out as a company of integrity.
Andy shares over 20 years of experience in this field and has great advice and tips on how up and coming artists can produce and promote videos which will help them carve out a career in a tough industry.
As he says "if you are a music creative your visual is your most potent and powerful piece of marketing currency"
You don't get a second chance to make a first impression!